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iPad modules (i-detailaids)

What?

An iPad module in French and Dutch, designed to be used as an i-detail aid by sales representatives when they visit key specialists. The module consists of easily navigable Q&A sections concerning the Radiant-4 trial, as well as two videos, in which two Belgian specialists share their view on the importance of the outcomes of the Radiant-4 trial regarding clinical management of neuro-endocrine tumours.

Brand

Everolimus (Afinitor®)

Client

Novartis Pharma NV/SA

Indication

Neuro-endocrine tumours

Target audience

Endocrinologists and oncologists

Goal

Enabling sales representatives to present results of the Radiant-4 trial to specialists during a personal meeting, with fast and easy accessibility in order to meet the specialist’s information demands.